Investors and founding partners | EmPure
Investors and founding partners

Someone is going to build the tool that answers back. We are.

An enormous amount of talent has gone into making feeds hard to leave. Almost none into making them easy to change. That asymmetry is the opportunity, and it will not stay open forever.

Everything below is a fact about the product, or a clearly labelled open question. No adjectives doing the selling for us.

The differentiator

Clean it once, everywhere. That is the whole moat.

Every meaningful competitor operates per device and per browser. A user cleans one laptop and the phone in their pocket, where the scrolling actually happens, is untouched.

EmPure changes the account's follow graph, not the rendering of one browser window. A different mechanism, not a better skin on the same one. Defensible for exactly that reason.

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Why now

Three things that were not true five years ago.

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Four audiences, one product

The same extension, sold four different ways.

The user who wants their evenings back. The partner who has stopped being listened to. The parent who will not install spyware on their teenager. The adult child watching a parent pulled into things that are not true.

One codebase, four acquisition stories, and three of them are buying on behalf of somebody else.

Read the family position

What is deliberately not on this page

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Ask for any of the above directly and you will get it, caveats intact.

Commercial opportunity

A focused entry point into a global attention problem.

A low-friction annual subscription turns one simple user action into a business. The figures here are the internal planning frame from our investor materials, printed with their labels on.

Directional planning assumptions, not audited market measurements, and not a representation that EmPure will reach any stated share. Forward-looking and subject to validation, execution risk and platform conditions.

{{ cBase }}potential U.S. install base
{{ cSeg }}estimated affected-user segment
{{ cRev }}illustrative annual revenue: a scenario, not a forecast. 33M subscribers at the target annual price.
For creators and influencers

Your audience already knows the feed is the problem.

Show them the way out, on camera, in minutes. Founding partners get in before the public beta and help decide what ships.

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Become a founding partner

Choose “Partnership” in the form and tell us where your audience lives.

Between now and Spring 2027

Led by a core team across product, finance and law. Meet them on the About page →

What we are doing.

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Do you want to help this exist?

Not everyone reading this is writing checks. Some of you know a clinician who should see the research, a journalist who covers this, or a support group that has been asked for something practical and had nothing to offer.

All of that is useful to us right now, and all of it goes to the same address.

Get in touch

Choose Investor or Partnership in the contact form. We reply within three working days and tell you plainly what is settled and what is not.

Open the contact form